Last updated: July 15. 2014 3:38PM - 5435 Views
By Anthony Gonzalez agonzalez@civitasmedia.com

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Elkin officials are gearing up for a giant 70-mile yard sale in the works for the end of this month. The Take a Break from the Interstate Road Market Sale will be held July 25, 26 and 27.

According to organizers, Elkin and Jonesville are situated at the southern point of the 70-mile stretch. Wytheville, Virginia, is the northern point where highway U.S. 21 can be accessed by I-77 southbound travelers. Six counties along the route are participating.

“It’s a big undertaking to get so many communities on the same page, but the Take a Break from the Interstate towns really work well together. The event falls on the same weekend during Elkin’s July Cruise event, on Saturday the 26th. Once people drive through Elkin, they’ll see how much fun we have downtown and throughout our community. Hopefully this will encourage future visits to our area,” said Laura Gaylord, Main Street and Community manager for the town of Elkin.

The three-day event is a product of the “Take a Break from the Interstate” promotional effort designed to steer interstate traffic back to U.S. 21.

The marketing campaign was the brainchild of Sparta businessman D.W. Miles and his late wife, Barbara, an initiative of the Miles J.O.B. Fund. Miles said he decided to market a Road Market Sale along Historic U.S. 21 (the old Lakes to Florida route) after I-77 was opened in the mid-’80s and has tried to find different ways to get folks to “take a break from the interstate” by marketing historical U.S. 21.

“A contact person is in every town to answer questions,” Miles said. “We want to get the communities and towns involved and the merchants to bring items out for sidewalk sales and individuals to participate. It’s all about tourism and the potential to bring an incredible number of additional travelers to the community each year.”

Within Elkin town limits, residents can sign up by contacting George Crater for a yard sale permit for only $5 by calling 336-794-6467. Businesses along U.S. 21 who have a current privilege license are permitted to participate at no extra charge, but if businesses are allowing others to set up in their lots, the vendors should contact the town for a permit, and provide the town written permission from the property owner to set up.

To learn more about the U.S. 21 Road Market Sale, contact Gaylord at 336-794-6469. Historic U.S. Route 21 “Take A Break from The Interstate” yard signs are available for residents or businesses living along the Historic Route U.S. 21 who desire to help market the event’s success on the day. The signs are available on a first-come, first-served basis.

Anthony Gonzalez may be reached at 336-835-1513 or on Twitter @newsgonz.

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